July Sales Performance
1 st August 2007
BAJAJ LEADS MOTORCYCLE SHARE GAIN; TO UNVEIL NEW ENGINE
TECHNOLOGY ON 9th AUG. 2007
July 07
| |
July 2007
|
July 2006
|
Change %
|
| MOTORCYCLES |
159,881
|
171,115
|
-7 |
| TOTAL 2 WHEELERS |
162,801 |
173,158 |
-6 |
|
3 WHEELERS
|
23,089
|
26,663
|
-13
|
|
TOTAL 2 & 3 WHEELERS
|
185,890 |
199,821 |
-7 |
| Exports out of the above |
53,718 |
42,476 |
26 |
| 1. |
The motorcycle industry continued to degrow owing
primarily to product fatigue as consumer disinterest in
uninspiring 100 cc motorcycles continued to translate into
postponement of purchase.
|
| |
|
| 2. |
However, Bajaj motorcycle market share at 36.2 % was one
of the highest ever thanks to its timely introduction of
bigger motorcycles including the Bajaj Discover 135 DTS-i,
the Bajaj Pulsar 200 DTS-i, and the Bajaj Pulsar 220
DTS-Fi, all of which have been extremely well received; in
fact at this time demand is moderately greater than
supply.
|
| |
|
| 3. |
In order to similarly satisfy the 100 cc motorcycle
intenders, Bajaj will launch in September 2007 its all new
non-100cc motorcycle with its path breaking DTS-Si
technology.
|
| |
|
| 4. |
This engine will be unveiled to select Financial Analysts
and Media persons on Thursday 9th August at Bajaj Auto,
Pune.
|
| |
|
| 5. |
3-wheelers continued to be under pressure due to the
overall economic conditions, while exports continued to
grow as planned.
|
| |
|
|
| YTD 2007-08: |
| |
|
| |
April – July 2007
|
April – July 2006
|
Change %
|
| MOTORCYCLES |
653,923 |
739,302 |
-12 |
|
TOTAL 2 WHEELERS
|
663,056
|
751,779
|
-12
|
| 3 WHEELERS |
94,425 |
97,538 |
-3 |
| TOTAL 2 & 3 WHEELERS |
757,481 |
849,317 |
-11 |
| Exports out of the above |
203,522 |
140,739 |
45 |
|
Rajiv Bajaj
Managing Director
Date 1/8/2007
|
