BAJAJ TARGETS 20,000 XCD 135 DTS-Si IN FIRST MONTH
| January ’09 |
| |
|
| Particulars |
January 09 |
January 08 |
Change % |
| MOTORCYCLES |
109,666 |
166,492 |
(34) |
| TOTAL 2 WHEELERS |
110,363 |
167,592 |
(34) |
| 3 WHEELERS |
21,985 |
24,601 |
(11) |
| TOTAL 2 & 3 WHEELERS |
132,348 |
192,193 |
(31) |
| Exports out of the above |
54,027 |
43,533 |
24 |
|
| |
|
| 1. |
Following the promising launch of the XCD 135 DTS-Si, Bajaj has targetted its first month’s sale at 20,000 units in February 2009. This would make the XCD 135 DTS-Si the second largest brand in the 125cc+ motorcycle segment
after the Bajaj Pulsar DTS-i. |
| |
|
| 2. |
Bajaj domestic motorcycle retail improved significantly in January 2009 and, combined with the restrained billing, has led to normalization of dealer inventory. |
| |
|
| 3. |
On the back of these positives – the Bajaj XCD 135 DTS-Si launch, better retails, and normalized dealer inventory levels – Bajaj expects its domestic motorcycle billing to improve significantly here onwards. |
| |
|
| 4. |
Lower 3-wheeler sales continue to reflect the subdued state of the commercial vehicle industry. |
| |
|
| 5. |
Exports continue to register double digit growth, but at a lower level than before, owing to both the base effect as also to the general slowdown in global markets. |
| |
|
| YTD 08-09 |
| |
|
| Particulars |
April ~ January 2009 |
April ~ January 2008 |
Change % |
| MOTORCYCLES |
1,643,815 |
1,826,674 |
(10) |
| TOTAL 2 WHEELERS |
1,654,549 |
1,846,083 |
(10) |
| 3 WHEELERS |
231,684 |
245,237 |
(6) |
| TOTAL 2 & 3 WHEELERS |
1,886,233 |
2,091,320 |
(10) |
| Exports out of the above |
674,907 |
504,124 |
34 |
|
| |
|
Rajiv Bajaj
MD, Bajaj Auto Ltd., Pune
2nd February 2009
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