75 Years Of Bajaj Auto - Know More About Bajaj Auto Journey

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75 years of Bajaj Auto

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2022

The future is electric!

Bajaj Auto commits to an investment of ₹300 Cr for a manufacturing unit at Akurdi that will produce 500,000 EV units a year.

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2021

The Biggest Pulsar Ever

The flagship Pulsar gets a brand-new platform, the biggest engine to date and two eye-popping variants: Pulsar F250 and Pulsar N250.

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2020

Made for every ride

Bajaj Auto invests ₹650 Cr in a new plant at Chakan to produce high-end motorcycles under Bajaj, KTM, and Triumph brands.

2020

A tourer for all

Dominar 250 is launched to promote touring among aspiring riding enthusiasts.

2020

A triumphant partnership

Bajaj Auto announces a partnership with the legendary Triumph Motorcycles. Bajaj Auto will bring Triumph’s motorcycles to India and build a new engine and vehicle platform for 200-750cc bikes.

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2019

Hamara Kal

The iconic Chetak creates headlines in an all-new, all-electric avatar. It is launched with the Chetak Yatra, covering 70,000 km across India.

2019

1, 2, 5… Go!

Pulsar 125 brings its DNA of thrill to a lower engine capacity, giving premium commuters a more affordable but just as exciting Pulsar. It is an instant success, becoming the fastest-selling Pulsar ever.

2019

The World’s Favourite Indian

Bajaj Auto is now India’s biggest exporter of two- and three-wheelers with a presence in over 70 countries. This is announced with a new corporate identity – The World’s Favourite Indian.

2019

Bajaj meets Yulu

Bajaj Auto invests ₹57 crore ($8 million) in tech-driven urban mobility start-up, Yulu, signaling its interest in shared mobility.

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2016

Sports Tourer is here

Bajaj Auto launches its most powerful motorcycle yet – Dominar 400

2016

V – The Invincible

Bajaj Auto launches Bajaj V – made with the metal sourced from INS Vikrant, India’s most famous warship. Each motorcycle is a tribute to the Invincible spirit of India’s armed forces.

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2015

Born on the street, built for the track

Pulsar RS200 – the fastest in the Pulsar family – launches with a sharp and aggressive look.

2015

An idea whose time has come

Bajaj Auto launches Qute, India’s first quadricycle, designed in response to evolving requirements of low cost, last mile public transport.

2015

Pulsar leads the pack, worldwide

Bajaj Auto is the leader in sports motorcycles in 17 countries, including Bangladesh, Nepal, Mexico, Colombia and Peru.

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2013

The Dukes of India

The first made-in-India KTMs make their debut on our roads. The motorcycles – Duke 125 and Duke 250 – cover a wide range of performance biking and get India READY TO RACE!

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2009

The Fastest Indian

Bajaj Pulsar 220 is launched, and it races into the hearts of young daredevils. It is a resounding success right from the moment the light turned green.

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2007

Bajaj meets KTM

Bajaj Auto and KTM formally announces an equity partnership that would bring some of the best racing bikes in the world to India.

2007

A greenfield plant in Uttarakhand

Bajaj Auto inaugurates its fourth plant, in Pantnagar, Uttarakhand. This greenfield plant has a capacity of 1 million motorcycles per annum and is also Bajaj’s first plant outside Maharashtra.

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2006

Platina hits gold

Bajaj Platina is launched for the value-conscious customer looking to get an optimal mix of comfort and performance. The brand receives an unprecedented response and crosses sales of 500,000 units within eight months of its launch.

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2005

Feel Like God

Bajaj Avenger arrives and revolutionises the Cruiser segment of motorcycles. The bike’s unmatched riding comfort and timeless style give an air of divinity to its rider. No wonder the Feel Like God campaign is an instant hit.

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2004

The Dynamic Duo

Two new bikes – Bajaj Discover and the CT 100 – are launched, bringing a wider variety of performance and features to Indian commuter motorcycles.

2004

New identity, new beginnings

Bajaj Auto unveils a new corporate identity driven by its decades-old passion for innovation, disruption, and keeping customers ahead.

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2003

Pulsar gets a new heart

The iconic Bajaj Pulsar gets an upgrade with the patented DTS-i technology. The result is faster, more efficient combustion with almost no wastage of precious fuel.

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2002

A global footprint

Bajaj Auto commissions its first large scale exports to Mexico. This is the first step to becoming a leading motorcycle brand in over 70 countries.

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2001

Sports biking: Now in India!

Bajaj Auto revolutionises sports biking in India by launching Pulsar. It redefines how people ride bikes and builds exceptional brand equity among a rapidly growing segment of fans called Pulsarmaniacs.

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1998

Raising the Caliber

Bajaj Caliber launches and reaches a sales figure of 100,000 bikes in a record time of just 12 months after launch.

1998

Capacity Expansion

Bajaj Auto commences production at a state-of-the-art plant in Chakan. India’s rising passion for motorcycling and the increasing demand for Bajaj bikes lead to this new production unit, a short distance away from its first factory at Akurdi.

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1997

The Boxer’s punch

Bajaj Boxer, the rugged, utilitarian motorcycle is born. Its exceptional durability and excellent value-for-money proposition make it an instant success. Subsequently, it went on to become a massive success in Africa.

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1995

10 million vehicles sold

In its 50th year of operation, Bajaj Auto celebrates sales of ten million vehicles. Over one million vehicles are sold in this financial year alone!

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1991

A new Champion arrives

Kawasaki Bajaj 4S Champion hits the markets. Its easy handling and small size are like a breath of fresh air for everyday commuters to slice through traffic with ease.

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1990

Sunny skies and endless roads

Sunny is introduced. The iconic brand changes the game in the two-wheeler market. College-goers find the 60cc engine and a top speed of 50 kmph super-cool and make it a bestseller.

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1989

India welcomes ‘Hamara Bajaj’

The year is 1989. The nation-wide launch of the ‘Hamara Bajaj’ campaign takes the Bajaj scooter out of the realm of mere transportation and captures the imagination of resurgent India.

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1986

Bajaj launches KB100

Bajaj Auto partners with Japanese automobile giant Kawasaki and launches the KB100 motorcycle. KB100 goes on to become a legendary two-stroke bike of its time.

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1985

A new beginning, at record speed

Giani Zail Singh, the President of India, inaugurates Bajaj Auto’s Waluj plant (near Aurangabad). The plant starts production in a record time of 16 months.

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1981

The first step-through bike

Bajaj M50 is launched. It becomes highly popular in the suburban and rural markets, winning many hearts with its affordable price tag, high fuel efficiency, and sufficient ruggedness.

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1977

Bajaj RE: The symbol of India

Bajaj Auto launches the Rear Engine [RE] autorickshaw. This three-wheeler would soon become ubiquitous on Indian roads and become a recognisable symbol of India worldwide.

1977

Launch of Bajaj Priya

Bajaj Priya – with a 150 cc, 2-stroke engine and three-speed transmission – is launched. Its trendy design and added features fuel its success.

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1972

The legend is born!

The original Chetak was more than just a scooter. It pioneered personal transportation and fulfilled the aspirations of generations of Indians.

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1971

Introducing three-wheel transportation

Bajaj Auto launches its first three-wheeler goods carrier. The three-wheeler carrier would go on to support much of the growth in industry and entrepreneurship in India.

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1970

The first milestone

Bajaj Auto rolled out its 100,000th vehicle, a significant milestone in a country taking baby steps in automotive mobility.

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1960

Riding in style with a Vespa

Bajaj Auto launches Vespa 150, under licence from Piaggio of Italy. Thanks to its peppy little engine and beautifully sculpted body, this global favourite becomes an instant hit in India.

1960

Bajaj goes public

Bajaj Auto becomes a public limited company. Bhoomi Poojan (groundbreaking ceremony) is done for Bajaj’s first plant at Akurdi. This plant would go on to become ground zero for many successful endeavours.

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1959

The original Make in India

Bajaj Auto obtains license from the Government of India to commence manufacturing of two- and three-wheelers.

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1948

Bringing home dreams

Bajaj Auto commences sales in India by importing two- and three-wheelers.

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1945

A journey of a thousand miles…

Can business serve society? A Gandhian family starts M/s Bachhraj Trading Corporation Private Limited on 29th November 1945 to answer this question. A company that would become synonymous with two- and three-wheelers in India.

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