26 August 2024

TRIUMPH AWARDED ‘MANUFACTURER OF THE YEAR’ ALONG WITH WINNING FIVE OTHER CATEGORIES

Pune, 26th August 2024: Triumph wins six awards this year in the annual Motorcycle News awards, including the coveted Manufacturer of the Year.

• Other category wins include: Overall Bike of the Year, Best Performance Naked, Best A2 Bike, Best Adventure Bike (sub 1000cc) and WoMCN Rider Bike of the year.
• The Triumph Street Triple RS has secured ‘Best Performance Naked’ for the first time having previously won Bike of the year for two years consecutively.
• 2024 also marks the third year that Triumph has won Overall Bike of the Year.

Motorcycle News has awarded Triumph as the 2024 Manufacturer of the Year alongside five other awards in its annual recognition of manufacturers, products and dealers.

Alongside Manufacturer of the Year Triumph has also secured:

Overall Bike of the Year which was awarded to the new Triumph Speed 400. Launched at the beginning of 2024, the Speed 400 was aimed at a new class of rider with its stripped back style, responsive performance and agility.

The judges state the Speed 400 is “a middleweight bike that’s made a big impact, charming new riders and experienced bikers alike"

This marks three years in a row Triumph has taken the top spot in this category. It was previously claimed by the Tiger Sport 660 in 2022 and the Street Triple 765 RS in 2023.

The Speed 400, introduced at the start of the year, has also won Best A2 Bike.

Best Performance Naked has been awarded to the Triumph Street Triple RS which has previously been crowned ‘Overall bike of the year’. The 765cc triple engine which is used in the FIM Moto2 World Championship gives riders the who want a track and street bike, the best of both worlds in one package.

MCN said, “Seventeen years after Triumph graced their showrooms with the first Street Triple, it still pushes the boundaries of what a naked machine can do.

“It borders on being both a super-naked, and supersport. Yet it does so, without the price or the detrimental aspects of each... Kudos, Triumph”.

The Best Adventure Bike (sub 1000cc) was awarded to the Triumph Tiger 900 GT Pro. Following a revamp of the model in 2023, the Tiger 900 GT Pro has been recognised as the ultimate road-focused middleweight adventure motorcycle.

MCN Judges said, "Triumph’s Tiger 900 GT Pro is now all the road adventurer you could ever need.

“On the go the Tiger’s light weight makes it instantly reassuring to ride while its suspension strikes a lovely balance between firm enough for sporty riding and plush for comfort, with the ability to tweak the shock’s damping on the go. It’s a bike you instantly feel at home on,” conclude the judges.

Lastly, the Triumph Trident 660 was voted WoMCN Rider Biker of the Year The Trident has been extremely popular with both new and experienced riders thanks to its combination of punchy linear torque and power low down across the whole rev range.

MCN said, "It’s fun, light and well balanced, with thoughtful features such as the tapered seat and tank as well as confidence-inspiring OE tyres.

“When all this is combined, it’s clear to see why the terrific Trident wheelspins away with the 2024 WoMCN Rider of Year trophy."

Devron Boulton, General Manager for Triumph UK & Ireland,, “Six awards including Manufacturer of the Year is a huge honour and recognition of the significant impact we have had in the UK motorcycling industry just this past year

“We’ve already achieved so much, launching market-leading bikes, breaking into the sub-500cc category, winning podiums in Motocross and so much more.

“These awards are a testament to the hard work, passion and dedication from the team right here at Hinckley and around the world to deliver to our customers. To say we are proud is an understatement,” Boulton added.

MCN “This brand continues to build some of the most accessible, aspirational, classy and classless motorcycles on the market, being a key player in the adventure and modern classic classes, while also now being an immediately significant force in the A2 licence category with their new 400s.

“It’s safe to say the year has been impactful for the brand, with strong sales domestically and abroad, innovation in key segments within the industry and the introduction of bold new bikes into new niches in the market,” concludes the MCN team.

All award-winning bikes and the awards will be on display at the Triumph Factory Visitor Experience on Wednesday, 9 October 2024.

For more information on the 2024 MCN Awards, please visit the Triumph website

2024 Motorcycle News Awards :

1. Manufacturer of the Year.
2. Overall Bike of the Year – Speed 400
3. Best Performance Naked – Street Triple RS
4. Best A2 Bike – Speed 400
5. Best Adventure Bike (sub 1000cc) – Tiger 900 GT Pro
6. WoMCN Rider Bike of the year – Trident 660

ABOUT TRIUMPH

• First established in 1902, Triumph Motorcycles celebrates 120 years of motorcycle manufacture in 2022. For more than three decades, Triumph Motorcycles has been based in Hinckley, Leicestershire, and has produced iconic bikes that perfectly blend authentic design, character, charisma and performance.
• With more than 83,389 motorcycles delivered in the calendar year 2022 and over 740 dealers across the world, Triumph is the largest British motorcycle manufacturer.
• This focus, innovation and engineering passion has today created a broad range of bikes suited to all motorcycle riders, including the stunning new Speed Triple 1200 RR, Tiger Sport 660 and Trident 660, all-new transcontinental Tiger 1200, epic Tiger 900, Rocket 3R and GT, iconic Scrambler 1200, the legendary Triumph Bonneville family including the Bonneville Bobber, Speed Twin 900, Scrambler 900, the iconic Bonneville T120 and T100 and the stunning Chrome Collection modern classics.
• Triumph currently has subsidiary operations in the UK, North America, France, Germany, Spain, Italy, Japan, Sweden (Scandinavia), Benelux, Brazil, India, China and Thailand, as well as a network of independent distributors. Triumph has manufacturing facilities in Hinckley, Leicestershire, and Thailand plus CKD facilities in Brazil and India.
• The Triumph Bonneville, famously named to celebrate Triumph’s 1956 land speed record on the Bonneville Salt Flats in Utah, USA, was the original British superbike and a race-winner straight out of the crate, chosen by famous motorcyclists of the past for its legendary handling, style, and character. Recently updated with even more performance, capability and style, it’s that handling, character and iconic looks, married to modern rider-focused technology, that makes the new Bonneville family THE authentic modern classic choice today.
• Triumph has a glorious racing history, competing in and winning races in almost every class and field of motorcycle sporting achievement. From winning the second ever Isle of Man TT in 1908, through to 1960s road and track domination in Europe and America, right up to contemporary racing achievements with the Triumph triple powered 2014 and 2015 SuperSport titles and World SuperSport racing, Isle of Man SuperSport TT wins in 2014 and 2019, courtesy of Gary Johnson and Peter Hickman, and in 2022, with another victory at the legendary Daytona 200 by Brandon Paasch on the Street Triple 765.
• Triumph’s racing legend continues as the exclusive engine supplier to the FIM Moto2™ World Championship since the start of the 2019 season. Triumph Motorcycles provides all of the teams with race-tuned 765cc triples, each of which is based on the class-leading Street Triple RS powerplant. Redefining the class and breaking record after record in the inaugural year, including the first-ever +300km/h Moto2™ top speed, the 2020 season got even faster with another 11 all- time lap records and seven different winners from 15 races. Reflecting on these great successes, the wonderful feedback and partnerships that Triumph have had with the riders and their teams, and the incredible response from Triumph fans across the world, Triumph and Dorna, in 2021, decided to extend our relationship and sign a new contract for another three years of racing: 2022 – 2024. The 765 Triumph Triple has so far achieved 72 race and outright lap records, enabled 21 different riders to win a Moto2™ race, with 8 different winners in 2022 alone, 300km/h top speed reached at least once in each season and over one million kms raced, proving the 765 Triple engine’s outstanding performance and reliability.
• Triumph’s racing activities are further bolstered by a return to the World Superbike paddock in 2022 with a factory-supported race team, Dynavolt Triumph, in the World Supersport Championship.
• In 2021, Triumph announced their forthcoming entry into the Motocross and Enduro worlds as well as a new factory racing effort, with a commitment to top tier championship racing in both Motocross and Enduro series.
• In 2022 Triumph revealed their partnership with Thierry Chizat-Suzzoni, one of the sport’s most experienced and successful team owners, who will field two of Triumph’s all-new 250cc 4-stroke MX bikes in the 2024 MX2 class and will add an entry into the 450cc MXGP class in 2025, and with Team Principal Bobby Hewitt and Team Manager Stephen ‘Scuba’ Westfall to field its all-new Triumph 250cc 4-stroke MX bikes in the 2024 SuperMotocross World Championship, which is comprised of the Monster Energy Supercross World Championship, and the Pro Motocross Championship, with three season-ending SuperMotocross rounds. For the 2025 season, Triumph will additionally field its new 450cc bike in the SuperMotocross World Championship.

About Bajaj Auto:

With over 21 million motorcycles sold in over 79 countries, the Bajaj brand is truly “The World’s Favourite Indian”. It is India’s No.1 motorcycle exporter, with two out of three bikes sold internationally carrying a Bajaj badge. The company is also the world’s largest manufacturer of three-wheelers. Bajaj Auto is the first two-wheeler company in the world to have reached a market cap of INR one trillion and continues to be the world’s most valuable two-wheeler company. It has been delivering products which have best-in-class design and technology and are built on uncompromised quality for the past 75 years. The company’s unwavering commitment towards new product initiatives has made it future-ready.

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